About Us

Who is Adam Red?

He represents the origins of identity: who you are, what you’re made of, and the work you’ve been given

We’re the Strategic Partner You’ve Been Needing

To Position Your Business for Growth

You know what you’re doing. You’ve even had some success. However, you’re not where you want to be. Adam Red is here to help you position your brand for growth.

Strategic Planning
Design
Project Management

What We Do

We bring advertising agency, public relations, broadcasting, web development, retail management, and entrepreneurial experience to the modern business environment.

Branding

Branding is the centerpiece of every successful company. The ultimate value of a business is in its brand–the name, the mark, the products. No two entities can share an industry, a name, or the exact product. Your brand is your unique identity, and when executed comprehensively throughout your company, it translates into your customer’s experience and relationship with you. At Adam Red, we specialize in comprehensive visual identity systems and product development.

Websites

Every company needs a web presence, but your website has to be more than an online brochure. It must be a living, breathing, growing resource for your visitors. At Adam Red, we develop scalable, templated and custom WordPress Content Management Systems (CMS). Our experience includes ecommerce, retail, membership, marketplace, community, consultant, artist, and non-profit sites. We develop effective websites that integrate with your companies processes seamlessly.

Social

Social Media is another must-have for modern businesses. However, how you use it depends greatly on your long-term business objectives. We understand that. Social media makes it possible for you to develop an ongoing relationship with your audience. At Adam Red, we can develop branded social media presence, market your company, products, and events effectively, develop and manage your content calendar, and ultimately drive traffic to your website.

Automation

Effective systems are the foundation of business growth, and growth comes from connecting who you are with the audience that needs you most. Like any meaningful relationship, that takes time. In business, you can shorten that cycle by automating your administrative tasks and communication to engage your site visitors and turn them into ambassadors. At Adam Red, we provide inbound, content, and email marketing and customer relationship management (CRM) services to give your brand a foundation for growth.

Video

Video is another modern business tool that cannot be ignored. According to Hubspot, “Enjoyment of video ads increase purchase intent by 97% and brand association by 139%,” “More video content is uploaded in 30 days than all three major U.S. T.V. networks combined have created in 30 years,” and “YouTube reports mobile video consumption rises 100% every year.” Adam Red offers branded video production–from :15 promos to product demos to training videos.

Experiences

The sum of your visual identity, product lines, service menu, and systems is your customer’s experience with your brand. At Adam Red, when we talk about creating “experiences”, it starts with your overall brand strategy. However, we can also translate that into specific, intentional events that provide a reciprocal benefit between you and your audience. The goal of marketing is a transaction, but the goal of branding is an experience–a connection. We design and execute branded customer experiences.

Meet the Team

We have our roots firmly planted in over 75 years of combined experience–from traditional media to digital marketing with budgets from $60 million to $6000. Branding is the lane we’ve grown into through our work with the military, non-profits, artists, and entrepreneurs. Our team is scalable depending on the scope of your needs.

Adam Red | Gwen Witherspoon, Principal & CVO

Gwen Witherspoon, MBA

Principal | Chief Visionary Officer

Ron Witherspoon Photography

Ron Witherspoon, MFA

Senior Director, Photography

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